17 Jul 2024 By Cathy Lau

Channing Tatum Stars for Versace Eros Fragrances

Channing Tatum is announced as the star of the Versace Eros fragrances campaign. The film and image campaign will be Channing’s first for Versace and revealed on August 6th.

“When I started modelling in the 2000s, Versace was the brand I always wanted to work with but never did, so this campaign feels extra special and personal to me. The Versace name has such a strong meaning to so many around the world, and to be a part of that legacy is a real privilege. Donatella is a true icon and friend, and I am so excited to see the reaction to what we’ve created together.”

— Channing Tatum

“I loved working with Channing for this shoot. Not only does he look amazing, he also put his heart into this campaign. He shows strength and power and is also one of the kindest and most charming men I have met. He defines modern masculinity. The perfect Versace man. There is no one better to embody Eros!”

— Donatella Versace

Eros is Versace’s signature family of fragrances for men and an icon of Versace design that is defined by its invigorating scents and strong angular bottles featuring the House’s Greca and Medusa codes. A new eau de parfum pour homme is introduced in the campaign and will join the collection’s existing Eros and Eros Flame fragrances.

Versace宣佈Channing Tatum主演Versace Eros香水形象廣告。 此次拍攝標誌著Versace與Channing的首度合作,由他傾情演繹的形象廣告及影片將於8月6日發佈。

「自千禧年初涉足模特界以來,我就一直渴望能與Versace合作。 如今這一夙願得以實現,於我而言意義非凡。 作為全球公認的傳奇時尚品牌,Versace對全球無數人而言承載著深厚含義,能與Versace合作令我倍感榮幸。 Donatella是一位真正的時尚偶像,也是我的摯友,非常期待大家對於我們連袂之作的反饋。」

—            Channing Tatum

「非常高興此次與Channing合作拍攝。 他不僅狀態極佳,拍攝期間更是全情投入,展現出力量與魄力。同時,他也是我所遇見的最有親和力且最有魅力的男士之一。 他代表著當代男性的不凡氣度,更是詮釋Versace男士獨特風采的理想人選,只有他能展現Eros香水的真諦! 」

—  Donatella Versace

Eros是Versace專為男士打造的標誌性香水系列,融合品牌設計精髓。 該系列香水包含多款沁人心脾的香調,其瓶身設計棱角分明,並已品牌最具代表性的Greca與Medusa元素點綴。 Versace現推出新款男士馥鬱濃香,它將與已發佈的Eros及Eros Flame香水共同構築這一非凡的香水系列。