Furla adds a new olfactory creation to its collection of fragrances inspired by some of the brand’s most iconic bags. Pura Eau de Parfum, a delicate, elegant and balanced fragrance that embodies the characteristics of the Furla woman. Following in the footsteps of the other perfumes created, the new Eau de Parfum perfectly expresses the brand’s founding values such as Italianness, attention to detail, minimal elegance and lightness.
The bottle, inspired by some famous Furla creations, is painted in the delicate tones of white, a timeless modern color to celebrate the essentiality, the elegance of the brand’s lines. White is also a carryover color that is always present in the brand’s collections, and this detail has reinforced the indissoluble bond between fashion and perfumery. To embellish the bottle, a capsule and a plaque, over-etched with the Furla tone-on-tone logo; all Made in Italy elements in perfect harmony with the brand’s roots and heritage. The etched effect of the glass, which decorates the flap of the 100ml and 50ml sizes and entirely on the 30ml, creates a visual effect reminiscent of the fashion house’s bags. Even the case, made of FSC paper, is coloured white and the Furla monogram is emphasised by a contrast of shiny/matte and an interplay of textures and reliefs.
TOP: BERGAMOT, GINGER PURE JE™, FREESIA
HEART: MUGANE™, JASMINE GRANDIFLORUM E-PURE JE™,
MIMOSA ABS
BASE: AMBERWOODS, ORCANOX™, DRIFTWOOD ACCORD
FURLA PURA EDP Price： HK$850/ 100ML; HK$600/ 50ML; HK$420/ 30M
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