Le Roseau: A Timeless Icon Reimagined for Summer 2025

Since its debut in 1993, the Le Roseau handbag has continually evolved and reinvented itself. True to its name, which means “reed,” this handbag flexibly adapts to diverse style changes, steadfastly keeping pace with fashion trends. By the summer of 2025, this Longchamp classic remains an essential piece in the “Live Green” collection, embodying sustainable elegance.

For Longchamp, the summer of 2025 is like a pastoral painting, where urbanites heading to the countryside for vacation always carry their beloved Le Roseau handbag. With its ample capacity, this bag becomes their ideal travel companion, eliminating the need to switch bags between bustling city life and leisurely getaways. For women who embrace minimalist living, the new crossbody version offers a lighter, more carefree option.

As we reconnect with nature, Le Roseau introduces new colors and prints to reflect every mood and complement every adventure. The classic checkered pattern pairs perfectly with fresh produce picked from a home garden, while white floral embroidery on denim evokes the freshness of a blooming bouquet. The new smooth leather version of Le Roseau dons seasonal shades of turmeric, bark, and root, accented with a new pale gold bamboo fastening that gleams with vibrant energy, reminiscent of ripe corn under the summer sun.

Each new design exudes a unique personality—Parisian charm, timeless elegance, feminine grace, and vibrant energy. As the seasons change, Le Roseau remains a loyal companion, its jewel-like bamboo fastening serving as a signature emblem, guarding every secret.

Le Roseau is the go-to choice for international celebrities and fashion leaders. From American actress Zoe Saldaña and British singer Suki Waterhouse to Longchamp’s Korean brand ambassador Kim Sejeong and Chinese brand ambassador Li Yitong, its classic and elegant allure continues to captivate, solidifying its iconic status.

More than just a handbag, Le Roseau symbolizes freedom, redefining itself year after year to accompany and adorn every Longchamp woman.