ARIANA GRANDE X SWAROVSKI CAPSULE COLLECTION UNVEILED

Swarovski today unveils its first creative collaboration with Global Brand Ambassador and face of the brand, Ariana Grande.

Swarovski與全球品牌代言人Ariana Grande開啟首次創意合作，共同推出全新Ariana Grande x Swarovski 膠囊系列。

Co-created by the pop icon and Swarovski Global Creative Director Giovanna Engelbert, the new Ariana Grande x Swarovski Capsule collection celebrates the joy of self-expression and is inspired by a deep love of music, reflected in musical notes and hearts.

Ariana Grande x Swarovski 膠囊系列由全球品牌代言人Ariana Grande攜手Swarovski全球創意總監Giovanna Engelbert女士共同創作。 其靈感來源於Ariana Grande對於音樂的熱愛，通過靈動音符和優雅的心形元素呈現，彰顯自我表達的閃耀愉悅。

Channeling Ariana’s radiant spirit and infused with Swarovski’s joyful extravagance, the 16-piece collection translates musical symbolism into delicate yet striking pieces that put the shining beauty of clear crystals and delicate crystal pearls center stage.

膠囊系列臻呈16件作品，每一件都閃耀詮釋Ariana Grande充滿活力且耀眼的個人氣質及Swarovski奢耀愉悅的品牌精神。 該系列把音樂符號巧妙地幻化成為閃耀奪目的作品，淋漓盡致地展現出Swarovski水晶與Swarovski水晶珍珠的矚目光芒與優雅魅力。

Crafted with spellbinding savoir-faire, the Ariana Grande x Swarovski Capsule collection includes bracelets and earrings inspired by musical notes fashioned from a continuous flow of flawless crystals in a variety of cuts and settings, a whimsical tiara, and a showpiece heart pendant. The result is a timelessly elegant capsule collection that is both modern and ultra glamorous.

在製作工藝上，Ariana Grande x Swarovski 膠囊系列從手鏈、耳環到造型華麗的頭冠以及璀璨的心形吊墜都盡顯Swarovski的精湛匠藝。 系列中的手鏈和耳環均由混合切割和鑲嵌的透明Swarovski水晶製作而成，盡顯摩登迷人，將永恆優雅的獨特魅力展現得恰好處。

Giovanna Engelbert commented: “Working with Ariana has been a dream. Her artistic energy deeply inspired our creative journey, leading us to a collection that celebrates contemporary glamour through classic elegance and a touch of modernity. Our starting point was music, which naturally evolved into the themes of violin keys and hearts, enriched with timeless pearl detailing. My vision was to merge Swarovski’s heritage of craftsmanship with Ariana’s vibrant spirit, creating a collection that resonates with lovers of music and elegance worldwide. This collection stands as a testament to the power of creative synergy between iconic style and timeless elegance, principles that I hold dear as a creative director.”

Swarovski全球創意總監Giovanna Engelbert女士表示：“與Ariana Grande的合作一直是我們夢寐以求的事情，她身上洋溢著的藝術活力深深地啟發了我們的創意，激發我們將經典優雅與現代氣息相結合，設計出這個彰顯現代魅力的全新系列。 音樂是我們的創意之源，小提琴元素和愛心符號自然成為了設計主題，點綴其中的珠光也為整個系列注入了更為豐富的設計語言。 我希望，將Swarovski的精湛工藝與Ariana Grande活力閃耀的氣質融為一體，打造一個能讓全世界音樂愛好者和優雅風尚追隨者都與之共鳴的系列。 該系列彰顯的是品牌標誌性風格與雋永優雅交相輝映的力量，這也是我作為品牌全球創意總監所珍視的原則。 ”

Ariana Grande commented: “I’m thrilled to continue my creative journey with Swarovski by bringing my love for music and self-expression to this shining jewelry collection, co-designed with Giovanna. I can’t wait for everyone to discover their unique sparkle and enjoy these beautiful pieces as much as I do.”

Ariana Grande表示：“我很興奮能與Swarovski繼續開拓我的創意之旅，將我對音樂和自我表達的熱愛注入與Giovanna共同創作的首飾系列中。 我迫不及待地希望每個人都能和我一起，欣賞這些閃耀的作品，發現自己獨特的閃光點。 ”

In the accompanying campaign, lensed in black and white by legendary fashion photographers Mert and Marcus, Ariana radiates pure star power, evoking the glamorous allure of Old Hollywood.

在傳奇時尚攝影師Mert和 Marcus拍攝的宣傳片中，Ariana Grande散發著優雅的明星魅力，讓人彷彿感受到舊荷里活的迷人風采。

The Ariana Grande x Swarovski Capsule collection launches today with a series of immersive pop-ups at luxury locations across the globe including Harrods in London, Galeries Lafayette in Paris, and Mall of the Emirates in Dubai as well as dedicated activations in key cities such as New York, Tokyo, and Milan.

Ariana Grande x Swarovski 膠囊系列於今天推出，在全球舉辦了一系列快閃活動，包括倫敦的哈洛德百貨、巴黎的老佛爺百貨和迪拜的阿聯酋購物中心，並在以下城市舉辦了活動：紐約、東京和米蘭。

The Ariana Grande x Swarovski Capsule collection is now available in Swarovski.com and Swarovski stores.

Ariana Grande x Swarovski 膠囊系列現於全球 Swarovski.com 及Swarovski 專門店發售，歡迎蒞臨鑒賞。

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