27 Jul 2024 By May Ng

Fall/Winter 2024 Campaign MIU MIU

A direct expression of a collection inspired by people’s lives, the Miu Miu Fall/Winter 2024 campaign draws on the vocabulary of wardrobe from childhood through maturity, from the masculine to the feminine, the formal to the informal. How does clothing affect the people wearing it and how do they affect clothing by return. 

Photographed by Zoë Ghertner, the multidisciplinary cast includes: Ethel Cain, Charlotte Cardin, Cara Delevingne, MINNIE, Little Simz and Caitlin Soetendal. The series of portraits invites each subject to be themselves, while using fashion for its protean qualities, its contrasting sensibilities and proportions, thereby adding to any desirability – any power.

Photography / 攝影: Zoë Ghertner

Creative direction / 創意指導: Edward Quarmby

Styling / 造型: Lotta Volkova

Cast / 演出: Ethel Cain, Charlotte Cardin, Cara Delevingne, MINNIE, Little Simz, Caitlin Soetendal