Hublot and Sorai United For Change

Hublot introduces the Spirit of Big Bang SORAI, a 30-piece limited-edition created in support of SORAI, the conservation organisation founded by former international cricketer, conservationist and Hublot Ambassador Kevin Pietersen.

Hublot continues its partnership with SORAI – Save Our Rhinos Africa and India – the rhino conservation organisation founded by former international cricketer and Hublot ambassador Kevin Pietersen. Hublot is United for Change, believing that the impact of the collective is essential in bringing the change that will conserve and protect our planet for future generations. The rhino is still threatened with extinction, impacting the stability of the 5 keystone species that play a crucial role in the safekeeping of our ecosystem and environment. Hublot introduces the Spirit of Big Bang SORAI, a 30-piece limited-edition of the iconic tonneau-shaped hand-wound tourbillon created in support of SORAI’s mission. This is the fourth Hublot x SORAI watch and as before, part of the proceeds from sales of the watch will be donated to the organisation as it continues the fight to protect the rhino.

But by being United for Change, there is good news. Conservation programmes such as those supported by SORAI have helped increase the population of Indian rhinos from around 200 at the turn of the 20th century to around 4,000 today, while black rhinos have doubled in number over the past two decades. Hublot is proud to support SORAI as it empowers conservation agencies to continue this work and bring positive change.

The Hublot Spirit of Big Bang SORAI is the fourth watch created in support of SORAI, and the first Spirit of Big Bang. Its 42mm case is cast in the same micro-blasted and polished “warm grey” ceramic created by Hublot for SORAI to capture the distinctive colour of a rhino’s skin and first seen in the Big Bang Unico SORAI 2023. The watch is set on a grey fabric strap and supplied with a second strap in black rubber with a striking grey and beige camouflage pattern. Powering the watch is the HUB6020 Manufacture calibre, a hand-wound, skeletonised tourbillon with a five-day power reserve. It provides the watch with an asymmetrical display that sits poised between two sapphire crystals and that delicately balances a time display at 3 o’clock and a power reserve indicator between 8 and 9 o’clock. The Spirit of Big Bang SORAI will be limited to 30 pieces.

Hublot’s ambition is to leverage its global reach and this new watch to ignite critical conversations around the rhino and environmental issues, and to inspire a new generation of conservationists. By being United for Change and harnessing the impact of the collective, Hublot believes that together we can forge a path to a better future.