MYSLF EAU DE PARFUM The new masculine fragrance by Yves Saint Laurent Beauty

THE DESIGN.

A NEW TOTEM THAT ENCAPSULATES THE YSL SILHOUETTE

Disruptive timelessness. YSL rawness. Essential luxury.

A quintessentially YSL radical, sleek silhouette…

MYSLF is more than a bottle. It’s a totem, giving off its own vibration.

A YSL attitude. Radically strong. Radically sensitive. Radically inclusive.

“I wanted to create a new expression of masculinity with a more subtle sensual feeling

opposed to the standard codes of “Be big. Be masculine” explains the designer Suzanne Dalton,

who also authored the award-winning bottles of Libre and Y, both for Yves Saint Laurent.

“I’VE UNDERSTOOD THAT THE MOST IMPORTANT ENCOUNTER

IN LIFE WAS THE ENCOUNTER WITH MYSELF.”

YVES SAINT LAURENT

#MEMYSLFANDYSL #YSLBEAUTYHK @YSLBEAUTY

NEW

MYSLF EAU DE PARFUM HK$850/60ml

MYSLF EAU DE PARFUM HK$1,165/100ml 

Available in all YSL E-Shop, all Beauté boutiques and counters on 1 September 2023