Versace Spring-Summer 2022 Campaign Starring Bella and Gigi Hadid

VERSACE發佈2022春夏形象廣告 – 由BELLA HADID與GIGI HADID擔綱演出

VERSACE SPRING-SUMMER 2022 CAMPAIGN – STARRING BELLA AND GIGI HADI

超模姊妹Bella Hadid和Gigi Hadid攜手亮相Versace 2022春夏形象廣告，與Donatella Versace一同成為耀眼主角。

負責掌鏡的著名攝影組合Mert Alas和Marcus Piggott從Versace的經典影像汲取靈感，捕捉大膽而懾人的畫面，令人想起傳奇攝影師Richard Avedon為品牌拍攝的破格照片。

Versace一直與優秀人才保持長久的合作關係，讓他們成為全球Versace大家庭的一份子，而最新的形象廣告則探索家庭和歸屬感的不同形式，頌揚品牌與合作夥伴的深厚關係。廣告照片以Bella與Gigi的姊妹情為起點，並請來Donatella驚喜亮相，從而刻劃姊妹、社區、朋友和全球Versace大家庭之間強大而深厚的連繫。

「我時刻心繫家人，因此十分喜愛Bella和Gigi。她們完美體現出姊妹情誼的力量，並向世界各地的Versace姊妹宣揚這個信息。我希望在踏入2022年的時刻，這個形象廣告能像溫暖的擁抱般感動全球的Versace大家庭。」

Donatella Versace

Bella與Gigi共同演繹奪目的乳膠連身裙，配搭相襯的La Medusa手袋、迷你手袋及Triplatform緞料高跟鞋，以一致的造型展現團結的力量，而不同的色彩則彰顯二人各自的獨特個性。

Supermodel sisters Bella and Gigi Hadid star together in the Versace Spring-Summer 2022 campaign, with Donatella Versace herself featuring alongside them.

Renowned photographic duo Mert Alas and Marcus Piggott look to heritage Versace imagery for inspiration, creating bold and powerful compositions reminiscent of Richard Avedon’s groundbreaking photography for the brand.

Never just a moment in time, Versace’s collaboration with talent is always a long-lasting relationship and embrace into the global Versace family, celebrated in the campaign through an exploration of family and belonging in its different forms. Starting with the sisterly connection between Bella and Gigi, the images journey to the strong, empowering bonds of sisterhood, community, friendship, and the global Versace family through a cameo from Donatella.

“Family is always at the heart of everything I do, which is why I love Bella and Gigi so much. They perfectly exemplify the strength between sisters, and they share that message to our Versace sisterhood worldwide. I want this campaign to be a warm hug to the global Versace family at the start of 2022!”

Donatella Versace

Coordinated looks emphasize the strength in togetherness, while each sister’s unique character shines through in alternate color finishes to empowered latex dresses, matching La Medusa handbags and mini bags, and satin Triplatform heels.